Tuesday 30 November 2010

The Drawings Part V (Kimmidolls)


The kimmidoll is a huge part of the Yo! sushi brand, its all over the website and used for anything and everything so its got to be on here somewere. Here the kimmi doll is wearing a union jack dress to represent london.


Here there are three dolls in three colours, at the top they are in the colours from the Yo! sushi logo and at the bottom its the colours from the british flag.

The Drawing Part IV (Phonebox)

These can actualy be found all over even though they are getting rare. There is actualy one on my road, its hidden under snow right now but its there.
Not sure if this is going to get used, be a shame as vector art is time consuming, but im not sure if it will look that good on the mural.

The Drawings Part III (Afro hat guard)

When you go to london making one of these lads laugh or smile has to be on the things to do list, you only see them in london so its a big part of the london brand.
The things that make these unique are the big hat and red coat so they are done in detail and other things are simplified or left out completely.

The Drawings Part II (The classic red bus)

The classic london bus is a very iconic thing and is just pure london. If you picture london in your head i imagine you would see red busses driving by.
Again the style is Geralds LP and only what was needed was drawn.

The Drawings Part I (Sid Vicious)


The sex pistols, if you like them or now were a huge part of the london music scene and helped create a new movement in music.
The idea behind this style was to just have what was needed, the face, hair and bass guitar.

(i cant remember were the steve logo thing came from, i think it was a doodle....It had to go somewere)

The Drawings

The next post are going to be the drawings that will make up the mural, menu and direct mail.

The style is a mixture of the legendary illustrator Gerald Scaffe and Rubens LP (Geralds LP if you like) the style is colourfull, bright and fun and this suits the yo sushi brand perfectly.

The Last Bit of Research (wikipedia stuff)

This was done a long time before i posted this but here is something i used to help me find out about london culture.

Popular music
London is famous for its rock scene, and was the starting point of some of the greatest 60s and 70s band such as Iron Maiden, The Clash, Led Zeppelin, The Sex Pistols, The Who, Pink Floyd, Queen and very popular 90s bands like Blur, Coldplay, Radiohead, and Oasis that are still very popular to this day. Most major bands' tours will pass through London as well, favourite venues being the Brixton Academy, the London Astoria, and the Hammersmith Apollo.
In addition to spawning the bands mentioned above, London, in its capacity as the UK's cultural centre, has served as the base of a number of internationally important acts, including David Bowie, The Beatles and Jimi Hendrix, as well as being instrumental in the birth of dance music.
London also has a thriving urban scene, mainly throughout the 21st century. Soul singers like Adele, Amy Winehouse, Joss Stone and Lemar have found themselves chart, and international success. R&B singers such as The Sugababes, Leona Lewis, Taio Cruz, Jay Sean and Alexandra Burke are also extremely popular. London also has a strong rap scene; rappers including Wiley, Dizzee Rascal and Tinchy Stryder among others have helped contribute to London gaining the status of having the strongest rap scene outside of the USA.
London is the home of one of the biggest underground scenes in the world. Genres include Uk garage, Drum and bass, Dubstep, 2step and most notably, grime.